“Billion Dollar Lessons” book – Notes

Paul B. Carroll and Chunka critically studied business failures of large organaztions and wrote their findings in their book – “Billion Dollar Lesson”. It’s a good read.

Following summarizes the value proposition of the book.

Common reasons for business failures

  • “Synergy” – Companies overestimated the benefits of a merger.
  • “Financialengineering” – Firms aggressively manipulated accounting or financing.
  • “Roll-ups”–Companies bought small local companies to create a conglomerate.
  • “Stayingthecourse” – Companies stuck to past methods and did not adapt to changing times.
  • “Adjacencies”– Businesses often failed when they moved into adjacent markets.
  • “Ridingtechnology” – Most firms don’t succeed in bringing new technologies to new markets.
  • “Consolidation” – Companies bought too many competing firms or became consolidators.

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